Goodyear has continued commitment to ethical and sustainable processes, materials and programmes that can help people, communities and the environment. Our commitment is based on the four pillars established of the Better Future corporate responsibility framework:
Sustainable Sourcing: Sustainable sourcing is Goodyear’s approach to responsibly sourcing materials used for operations and products. In 2019, Goodyear increased its use of soybean oil as a replacement for petroleum-derived oils by 90%. Soybean oil is now in four of the most popular tyre lines, offering enhanced vehicle grip while increasing use of a more sustainable material.
Responsible Operations: In 2019, Goodyear improved leading and lagging safety indicators as work continues to reduce the risk of serious injuries in all facilities.
Advanced Mobility: In 2019, Goodyear’s predictive servicing solution was piloted by several fleets, allowing them to forecast and schedule tyre maintenance and replacement, improve overall tyre management and maximise uptime across the fleet.
Inspiring Culture: As part of Goodyear’s diversity and inclusion efforts, membership in Employee Resources Groups (ERG) grew 84% globally in the last two years. A seventh group, the Goodyear Asia, India, Middle East ERG, also was added.